So it's a play on words because A. I went to the dentist today and have a story to tell.
B. I am willing to give away an ever popular green craft drill to bribe you for feedback!
So I went to the dentist for a check up today during lunch, and I had to sit and wait for about 10 minutes. Really no big deal to me, but they like to move the patients thru quickly. The receptionist apologized that they were behind when I arrived, the hygienist apologized, the dentist explained that another patient had some complications that threw their day off a bit. I still really was not worried about the short delay, but then the dentist handed me a $10 Starbucks gift card for my "inconvenience." Also, I will note at this office, they give the adults headphones and a remote control so you can tune out during your dental work. Hartjes Dental--it's a great place to go!
Last week, I traded in the mom van for a cute little champagne colored Volvo. Get this, they told me I can bring it in every Saturday and get it washed and vacuumed for FREE. Not only that, if I want to bring the kids along, they will get free ice cream and play games while I enjoy gourmet coffee and watch the big screen tv. WOW, I have never even heard of anything like that before. Of course, I have already told countless people these stories, so their techniques are working and WORD OF MOUTH Marketing is alive and well.
Now, my question to you is this: What can a craft company do to set themselves apart? What would make you say, "Wow, I can't believe Fiskars does that!" What do we do well, and what could we do better? What would surprise and delight you? If you have answers to any of these questions, please respond by next Friday and I will select a craft drill winner. I hope your responses will help make us a winner!